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Privacy policy for Mixpanel

Disclose Mixpanel's event tracking, user profiles, and EU residency option.

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EU data residency

Mixpanel offers an EU residency option that keeps data in Frankfurt. If you enable it (recommended for any EU traffic), your privacy policy should say so — "Mixpanel processes EU user data exclusively in the European Union under our EU residency configuration." Without that flag, data flows to US data centres and triggers the SCC chain.

What gets sent

Mixpanel's default SDKs collect IP, device, browser, OS, and any custom event properties you send. If you call identify() with an email or user ID, that ties events to a person — which must be disclosed.

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Frequently asked questions

Is Mixpanel a "data processor" or "controller"?
For the events you send through their SDK, Mixpanel acts as your processor under the Mixpanel Data Processing Addendum.

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